Session 2: Customer Discovery Bootcamp

Customer Discovery Bootcamp

Test Your Business Idea Before You Build It

Event Details

When: April 8 and April 15 | 12:00 PM – 1:00 PM ET
Where: Workshops are Virtual via Zoom

Participants should plan to attend both sessions and complete a small amount of self-guided discovery work between workshops.

You have a business idea.

Maybe you’ve already started building it.
Maybe you’ve been thinking about it for months.

But one big question still remains:

Will people actually buy it?

Customer Discovery helps you answer that question before you invest time and money building something the market doesn’t want.

In this expert led two-session bootcamp, you’ll learn how to talk to potential customers, understand their real problems, and validate whether your idea is worth pursuing.

What You’ll Learn

Customer Discovery helps founders move from guessing to learning.

You’ll learn how to:

• Identify who your real customer is
• Understand the problems they are trying to solve
• Test whether your idea actually solves those problems
• Discover what customers are willing to pay for
• Turn customer insights into clear messaging for your business

What You’ll Get

Participants will receive tools and frameworks that make Customer Discovery easier to implement.

You’ll walk away with:

• Guidance from experts in the field of Entrepreneurship
• Worksheets that guide you through the discovery process
• AI-powered frameworks to help generate interview questions and analyze responses
• Outreach templates to help you connect with potential customers
• A clear understanding of your next step as a founder

By the end of the bootcamp, you will have real insights from real people — not guesses.

If you have an idea and want to know if it’s worth building, this workshop will help you find out.

REGISTER NOW to secure your spot in the Customer Discovery Bootcamp.

Meet Your Speakers:

Rhonda Ladig, Director, Entrepreneurship, CORI

Rhonda leads entrepreneurship support and growth across CORI communities, with a focus on building ecosystem capacity, accelerating startups, and developing founders in rural communities so they can thrive in the digital economy.

Diego Rubio, Senior Program Manager, Entrepreneurship Ecosystems, CORI

Diego facilitates the development of innovative tech-economy ecosystems in rural communities by guiding and engaging them in strategy development and implementation.