Morehead, KY. – AppHarvest, a Grassroots Partner of SOAR, was recently featured in Kentucky Monthly.

The article, “Harvest in the Hills” explored AppHarvest founder, Jonathan Webb’s plans to truly revolutionize eastern Kentucky’s economy and the food system as a whole. Supported by SOAR since its inception, AppHarvest is building some of America’s largest greenhouses, combining conventional agricultural techniques with today’s technology to grow non-GMO, chemical-free produce to be sold to the top 25 U.S. grocers. The company has developed a unique system to reduce water usage by 90% compared to typical farms, as a 10-acre, on-site rainwater retention pond pairs with sophisticated circular irrigation systems. The system also eliminates agricultural runoff entirely. By locating within Appalachia, AppHarvest also benefits from being less than a day’s drive to 70% of the U.S. population. That lowers diesel use in transportation costs by 80%, allowing the company’s fresher produce to compete against low-cost foreign imports. The company’s “Farming Now” philosophy centers on the idea that the future of farming is not decades away but rather right now because of technology that already exists to grow significantly more using far fewer resources. To learn more, visit the AppHarvest website or Facebook page.

To read the full article published by Kentucky Monthly, click here.