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Innovation isn’t just for big cities or billion-dollar startups — it’s thriving in the heart of Appalachia. The Innovation Track showcases how Kentucky’s founders, ecosystem builders, and investors are turning bold ideas into scalable solutions. Whether you’re launching a company, building a brand, or funding the future, this track will connect you to the people and platforms transforming vision into reality.
Ideal Audience
- Startup founders and small business owners
- Investors, funders, and economic developers
- Technical assistance providers and innovation hubs
- Students, educators, and entrepreneurial educators
- Local governments, chambers, and ESOs
- Content creators, marketers, and brand-builders
Tuesday, August 26
KY Innovation Update: Meet Kentucky’s Regional Innovation Hubs
10 a.m. to 10:45 a.m. | Corbin Center
Across Kentucky, six regional hubs are fueling the state’s innovation economy — one founder, one pitch, one breakthrough at a time. This session introduces the KY Innovation Hub Network and explores how each hub is building local capacity while collaborating statewide. You’ll learn what’s available to entrepreneurs right now — from capital to mentorship — and how this network is making innovation more inclusive, especially in rural communities.
From the Mountains to the Masses: Building Bold Brands in Eastern Kentucky
11 a.m. to 11:45 a.m. | Corbin Center
Eastern Kentucky is home to powerful stories — and powerful brands. In this high-energy session, you’ll meet some of the region’s most creative minds in marketing, brand strategy, and content creation. From viral weather forecasts to national lifestyle companies, these entrepreneurs will share practical insights on building a clear, compelling brand rooted in place. You’ll walk away with five takeaways you can put to work immediately — no matter your business or budget.
Meet the Speakers

Joy Ugi
Founder & Chief Creative Officer
Hella Good Marketing

Rick West
Founder & Entrepreneur
West Growth Advisors, LLC
Roots and Returns: Building Venture-Backable Companies in the Mountains
1:45 p.m. to 2:30 p.m. | Corbin Center
Venture capital has long overlooked places like Eastern Kentucky, but that narrative is changing. This session explores what makes a startup “venture-backable,” where capital is already flowing in the region, and how founders and funders can align for growth. Whether you’re building your first pitch deck or managing a fund, this is your opportunity to see what’s possible — and what’s next — for scalable companies in Appalachia.
Meet the Speakers

Raechelle Smalls
Director
Launch Blue Ventures

Jeremy Turner
Fund Manager and Director of Education & Outreach
Appalachian Investors Alliance

Rick West
Founder and Entrepreneur
West Growth Advisors, LLC
Take a look at the 2025 SOAR Summit Schedule


Please Note: This schedule is subject to change. Updates will be made regularly leading up to the event to reflect the most current information.
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