About this track

Explore how tourism can fuel economic growth while showcasing the natural beauty, rich culture, and traditions of Eastern Kentucky. This track focuses on the latest trends, strategies, and opportunities to expand the region’s tourism sector, bringing in visitors, supporting local businesses, and creating jobs. It highlights the potential of Eastern Kentucky’s landscapes, outdoor adventures, and cultural experiences to attract more tourists while preserving Appalachian heritage. Whether you’re a local entrepreneur or community leader, this track offers valuable insights into how tourism can drive sustainable economic development while maintaining the region’s unique charm.